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6 Key Factors to Consider While Purchasing B2B Contact Database

June 18, 2019August 23, 2019 Rachel Whitney Leave a comment

Have you ever purchased B2B contact database or email marketing lists that had a lot of data that wasn’t relevant to your target audience or business? Well, did you ever think whose fault was that?? Sometimes, you just blame it on the database provider/vendor. When you invest in a bucket of B2B contact database, it’s […]

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How Important Is Customer Database Segmentation?

May 10, 2019August 23, 2019 Lt Col Govind V Rajulu (Retd) Leave a comment

Segmentation is a way of arranging your customers into smaller groups depending on the type. It is aligning the products and services with respect to the target audience. By doing this it will help you extract maximum from your database.  Not all customers are same hence the one fit approach is a fail. Segmenting your […]

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Recent Posts

  • Why Data Cleaning Is Important For Your Business?
  • A Simple Yet Effective Guide to Successful Email Marketing for Start-ups
  • 6 Key Factors to Consider While Purchasing B2B Contact Database
  • How Important Is Customer Database Segmentation?
  • B2B Marketing Myths, You Need To Stop Believing.

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